Reaching Patients with Infertility Wherever They May Be

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This week I met with a data expert to analyze our patient data, with the goal of better understanding who our patients are so that we can reach out to them and serve them even better. The analysis actually disclosed something very surprising. The average family income of our patients is within $200 of the median income of $53,189 for families in the St. Louis metropolitan statistical area (MSA). What does that mean? It means our patients are an accurate cross-section of the St. Louis metropolitan population, and that’s a big achievement.

While we do take care of doctors and lawyers, we're also providing fertility treatments for food servers and car wash attendants. I cannot tell you how good this makes me feel. In most clinics, the cost of IVF and other assisted reproductive technologies (ART) is still so high, it has remained a luxury of the wealthiest Americans. At Fertility Partnership, we have brought down the cost in the hope of making it more affordable for people across a wider range of economic levels. Now that we have hard data that shows we actually are bringing in patients who represent an average sample of the population of our area, we know we have achieved one of our goals, and that feels great!

But, we’re not resting on our laurels. We’re going to continue doing all we can to make fertility care as affordable and accessible to as many people as possible, while keeping our commitment to providing the highest quality of care with compassion and sensitivity. Thanks for helping us achieve our goals, and thank you for continuing to support our efforts to help our patients achieve their dream of having a baby.

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